At Caribbean Travel Marketplace 2025, Kareen Hall, Director of Sales and Marketing for Princess Hotels & Resorts Jamaica, unveiled a bold and vibrant new chapter for the island’s hospitality scene. With the November 2024 opening of Princess Grand Jamaica and Princess Senses The Mangrove, the brand has made a dynamic entry into the Caribbean—bringing two distinct experiences to the shores of Negril that cater to both families and luxury adult travelers.
Two Resorts, One Destination—Tailored for Every Traveler
Princess Hotels & Resorts has launched not just one, but two premier properties in Jamaica, each with its own identity and charm.
Princess Grand Jamaica – The Ultimate Family Getaway
Designed for multi-generational travel, Princess Grand Jamaica is a family-centric resort that emphasizes both fun and freedom. “It’s like taking your family on vacation—but getting time for yourself,” Hall noted. The resort’s extensive offerings include:
- A Seven-Zone Kids Club with activities to keep children of all ages entertained
- A game zone for teenagers featuring traditional games and virtual reality experiences
- Adults-only zones with daily entertainment, water sports, and immersive Jamaican cultural activities like dance lessons and patois classes
Culinary diversity is another highlight, from fine à la carte dining—Italian, Asian fusion, and Jamaican flavors—to casual food trucks and lively beach bars. Guests can also enjoy a water park, pickleball courts, and nightly shows at the on-site theater.
Princess Senses The Mangrove – Adults-Only Elegance
For those seeking tranquility and refined service, Princess Senses The Mangrove is a luxury adults-only haven. It offers:
- Overwater villas and platinum suites with butler service
- Beachfront dining with an emphasis on elevated cuisine
- A calm, romantic ambiance with panoramic sea views praised in guest reviews
- A platinum arrival experience just 55 km from Sangster International Airport, making access both scenic and convenient
“We’ve had consistent positive feedback about the views, the beach, the service—and most of all, the sense of arrival,” Hall shared.
On the Horizon: Jamaica’s First Official Casino
Adding a groundbreaking twist to its hospitality offering, Princess Hotels & Resorts is currently developing Jamaica’s first official casino, a project set to become a major tourism draw for the country.
“We’re not just here to stay—we’re here to transform the landscape,” said Hall. The casino will offer a new level of entertainment and firmly position Negril as an emerging luxury and leisure destination within Jamaica.
Marketplace: Building Bridges, Boosting Visibility
For Hall and her team, attending Caribbean Travel Marketplace 2025 was a strategic move to build brand awareness and forge lasting partnerships. “As a new brand in Jamaica, it’s critical for us to tell our story, engage with partners, and show how we’re evolving in this new era,” she emphasized.
From trade partners eager for updates to industry leaders curious about the brand’s unique dual-resort model, the event provided a perfect platform to cement Princess Hotels & Resorts as a rising force in Caribbean hospitality.
A Future Anchored in Innovation and Immersive Travel
With a focus on experiential travel, personalized service, and multi-dimensional offerings, Princess Hotels & Resorts is charting a fresh course in Jamaica. From immersive kids’ activities to adults-only indulgence and a future casino that will redefine nightlife in the region, the brand is set to become a household name for Caribbean-bound travelers.
“We’re here to stay,” Hall declared, “and we’re here to elevate Jamaica’s tourism experience.”
