Property management platform AppFolio has launched the AppFolio Performance Platform, which is built on artificial intelligence-native architecture.
This platform securely stores and makes accessible property, resident and vendor data; automates repetitive tasks with agentic tools; and continuously optimizes its capabilities, the company said in a Tuesday (Oct. 14) press release.
“The traditional focus on transactions and tasks no longer meets the needs of today’s operators,” Kyle Triplett, senior vice president of product at AppFolio, said in the release. “With our AI-native architecture — where intelligence is built in, not bolted on — we’re empowering customers to amplify human strengths: envisioning better futures and building thriving communities.”
The platform includes agentic AI capabilities called Realm-X Performers that automate repetitive workflows, according to the release.
For example, Realm-X Leasing Performer engages prospects, captures details, schedules tours and advances leads; Realm-X Maintenance Performer communicates with residents, analyzes photos, asks follow-up questions and creates prioritized work orders; and Realm-X Resident Messenger Performer handles communications about renewals, rent payments, lease terms and other rental issues, the release said.
Other new additions to the AppFolio Performance Platform include Resident Onboarding innovations that provide a guided move-in experience for residents while providing greater visibility for managers, and a Resident Onboarding Lift feature that integrates Second Nature’s technology to offer services to residents, per the release.
One early user of the AppFolio Performance Platform, Advanced Management Company President Danielle McCarthy, said in the release that the platform replaced nine separate systems the company was using to manage its properties.
“By consolidating our data and automating our core workflows, we freed up our teams to focus instead on creating meaningful connections with our residents,” McCarthy said.
PYMNTS reported in August 2024 that technology is prized in the rental space.
More than half of renters prefer to pay their rent online, with 77% citing the greater ease and speed compared to traditional methods like paper checks. Renters who use online payment methods report a satisfaction rate of 77%, much higher than the 35% satisfaction rate among those who use traditional payment methods.
Instant payment options can enhance renter loyalty and satisfaction in the case of refunds or returns on deposits.
Source: https://www.pymnts.com/
