CTM 2025: Helena De Bekker, Marketing and Sales Manager, Golden Rock Resort, Saint Eustatius

At the 2025 Caribbean Travel Marketplace, Helena De Bekker, Marketing and Sales Manager of the Golden Rock Resort, shared insights into one of the region’s best-kept secrets: the tranquil island of Saint Eustatius, affectionately known as “Stacia.” Nestled within this untouched haven is Golden Rock Resort—a luxury property offering an exclusive, eco-conscious escape for discerning travelers.

A New Jewel in the Caribbean
Established in 2021, Golden Rock Resort boasts 75 upscale rooms and is positioned at the high end of the market. “We’re a very private, very luxurious resort,” De Bekker explains, “perfect for those who want to disconnect and truly relax.” The resort is surrounded by lush gardens and offers a serene atmosphere that’s increasingly rare in the Caribbean, thanks to the island’s still-developing tourism sector.

A Destination Unlike Any Other
St. Eustatius stands apart from other islands due to its relatively undeveloped tourism infrastructure. This, De Bekker notes, is part of its charm. “There’s a great opportunity here,” she says, “because it means we can start the right way—focusing on sustainability and authenticity.” The island offers a pristine environment both above and below water, making it especially attractive to eco-conscious travelers and diving enthusiasts.

Eco-Luxury and Farm-to-Table Experiences
Golden Rock Resort is nearly off the grid, powered by a large solar park and supported by an on-site greenhouse that supplies its high-end, farm-to-table restaurant. Guests can enjoy gourmet cuisine crafted from fresh local ingredients in a setting that reflects the resort’s commitment to sustainability.

With two swimming pools, a variety of sports, and unparalleled diving experiences, the resort is not just a place to unwind—it’s a gateway to adventure. “We really focus on divers,” says De Bekker. “The underwater world here is untouched, making it a diver’s dream.”

Making Waves at Caribbean Marketplace
Participation in Caribbean Travel Marketplace has proven crucial for the resort. “We’re one of the first true resorts on the island,” De Bekker states. “There are only two other smaller hotels, so this event helps us spread the word about Stacia and what we offer.” The buzz at the event has been palpable. “There’s a rumor going around—you have to visit the Stacia booth. People are really excited to discover something so different.”

A Call to Discovery
Helena De Bekker ends with a heartfelt invitation: “Come visit Stacia. Experience something unique.” With Golden Rock Resort leading the way, St. Eustatius is poised to become the next must-see destination in the Caribbean—an unspoiled paradise waiting to be explored.