The Dubai AI Festival 2025 is delighted to announce Alexis Jean-Baptiste, Chief Data & Analytics Officer at L’Oréal Middle East, as a featured speaker. At the forefront of digital transformation in the beauty sector, Jean-Baptiste is redefining how artificial intelligence and machine learning intersect with creativity, personalization, and business performance in one of the world’s most dynamic industries.
With a unique blend of technical expertise, strategic leadership, and industry insight, he leads efforts to harness data as a driver of innovation, performance, and enhanced customer engagement across L’Oréal’s Middle Eastern operations.
Driving a Data-Led Transformation in the Beauty Industry

In his role at L’Oréal, Alexis Jean-Baptiste is responsible for transforming the company’s data and analytics capabilities into a strategic force that powers everything from personalized customer experiences to operational excellence. His team partners across divisions to:
- Embed advanced analytics and machine learning models into product development, marketing, and sales
- Optimize performance through predictive and prescriptive insights
- Enhance consumer journeys with AI-powered personalization and real-time engagement tools
- Enable smarter decisions with centralized data intelligence platforms
By operating at the intersection of business impact, technology, and creativity, Jean-Baptiste is helping L’Oréal lead the way in building the beauty company of the future—one that is agile, data-driven, and customer-first.
A Vision for AI That Enhances Human Experience
Alexis’s approach to AI is deeply human-centric. His mission goes beyond performance metrics to explore how technology can empower creativity, deepen emotional connection, and meet the unique expectations of beauty consumers in a digital-first world.
He has led the development of innovative AI solutions tailored to the beauty market, including:
- AI for skin diagnostics and product recommendations
- Machine learning models to forecast demand and personalize offers
- Tools that support sustainability goals through data-led efficiency
Keynote at Dubai AI Festival 2025: “Intelligent Beauty – AI at the Intersection of Innovation and Emotion”
At the Dubai AI Festival 2025, Alexis Jean-Baptiste will deliver a keynote titled:
“Intelligent Beauty: Using AI to Personalize, Perform, and Transform.”
This compelling session will explore:
- How AI is revolutionizing customer engagement in the beauty industry
- Use cases where data science is driving tangible business outcomes
- Best practices for building cross-functional, creative+tech teams
- The future of AI in blending aesthetic experience with analytical precision
Jean-Baptiste’s session will resonate with consumer brand leaders, AI practitioners, creative technologists, and marketers looking to explore the emotional and economic value of intelligent experiences.
Alexis Jean-Baptiste’s presence at the Dubai AI Festival 2025 will spotlight the convergence of data, design, and human desire—revealing how AI can not only power beauty, but help us redefine it.